Your Conference, On Demand
I received a flyer (more like a catalog) for SD West 2007 in the mail today. My
first thought was that it looked like content IT Conversations
subscribers would enjoy. But as I looked closer, I saw that they
sell the audio to the event.
You can pay an additional $95 with a full pass or $295 with a one-day
pass and get unlimited access to the audio and slides from the
conference for 365 days after the event. They call this "SD On Demand."
I`m interested in hearing from anyone who has been to a past SD Expo
and from anyone who purchased the audio. Does this seem like the
kind of thing that you ought to pay more for? When you pay are you
satisfied with a year of access? Is it the kind of thing you
expect to be included in the price of a conference, or is it
something you`re happy getting from places like IT Conversations as
we filter it using editorial control?
Many conference organizers have concluded that IT Conversations is a
good place to advertise. People who hear last year`s conference and
enjoyed the talks are more likely to attend in the future. You might
argue that no one`s going to go to a conference that they can hear
later for free, but we all know that a huge part of the value of a
conference is in being there, not just listening to the speakers.
As I`ve said
before, speakers and attendees benefit when IT Conversations
hosts the audio for a conference. Speakers ensure that their talk
will be heard by tens of thousands more people than would hear it at
the conference. Attendees ensure that they`ll be able to hear talks
they enjoyed again or listen to a talk that conflicted with the one
they went to.
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